Company Panasonic Gobel Battery Sales Target of U.S. $ 300 Million

PT Panasonic Gobel Indonesia Energy (PGEI) battery sales target of U.S. $ 300 million in 2012 as increased demand for batteries and the transfer of production from Japan to Indonesia. "In this 2010 sales target PGEI battery is U.S. $ 200 million," said President of Panasonic Energy Corporation, Naoto Noguchi, in a discussion about Green Technology and Industry Perspectives Facing Climate Change, in Jakarta on Friday.

He said that in 2012 it will realize its expansion plans factory in Indonesia to produce two million units of manganese dry batteries and lithium coin battery. According to him, demand for batteries in the world during the last 10 years have only increased by 1.2 times, will be doubled in this decade.

During 2009, the demand for carrying batteries to reach U.S. $ 29 billion and is estimated to increase to U.S. $ 38 billion in 2012. In 2018, world battery demand will reach U.S. $ 61 billion.

"Particularly for lithium batteries, demand is projected to increase 5.3-fold in 10 years into the future," he said.

According to him, there will be structural changes in the demand for batteries for consumer electronic products started to switch to products that are environmentally friendly such as vehicle emissions with clean energy.

"We positioned the mill in Indonesia as a major world producer of manganese for dry batteries and will gradually increase its production scale by shifting production from other countries to Indonesia," he said.

Panasonic battery factory in Indonesia will also serve as a major producer of lithium batteries and made a goal similar transfer of existing battery production in Japan. The plan is a step medium-term business that Panasonic developed for 2009 through 2012.

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